New on the expo floor
Introducing some first-time exhibitors at this year’s convention of the Electrical
Apparatus Service Association
By Avery Heeringa, EA Contributing Writer
Feature | Conventions & Trade Shows
The annual convention of the Electrical Apparatus Service
Association can often feel like a meeting of old friends. So much
about the convention remains constant from year to year, but
as befits an industry as rapidly evolving as electromechanical
service and sales, the convention sees its share of turnover too.
Companies and people come and go, and with the introduction of
new technologies come new suppliers entering the marketplace.
This year’s convention, to be held June 13-16 at the Rosen Shin-
gle Creek resort in Orlando, Fla., is likely to be no exception. Yes,
many familiar faces and exhibitors will be at this year’s EASA
Solutions Expo, but so too will be several first-time exhibitors.
Companies might sign on to exhibit up until last moment — and
some companies, unfortunately, may drop out — so it’s impossible
to say with certainty this far in advance who will be at the Solu-
tions Expo and who won’t. It’s with that caveat that we introduce
to you, on this and the next two pages, some companies that are
lined up to exhibit at the EASA Convention this year for the first
time. — Editor
Distributor of a variety
of industrial components
“I don’t really see [many] distributors at these trade shows
and I always thought, ‘I think that would benefit people,’” says
Moe Serifovic, president of P&P Distributors of Delray Beach,
Fla. Serifovic’s company distributes electrical and mechanical
components used across industries and aims to be a one-stop
shop for its customers. “We’re a small company, but we do a
lot of different things, and we also distribute to a lot of differ-
ent companies,” he says. “We have a far reach.”
At this year’s EASA Convention, P&P Distributors will be
showcasing a range of the products it sells and will have a
binder full of available
parts and products for
attendees to flip through.
The company plans to
display different parts
and
pieces
with
the
hope of showing how
far-reaching its services
are. “We can distribute
motors, gear boxes, belt-
ing, bearings, switches,
timers, relays, things like
that,” Serifovic says. “I
want them to walk away
[thinking], ‘Oh wow, we can go to this guy for pretty much
anything.’”
The staff at P&P is excited for more people to learn about
the global reach of the company’s expertise, as well as its ded-
ication to helping customers find what they need. “If you want
a motor from Germany or Italy or Switzerland — anywhere in
Europe, that’s us,” Serifovic says. “We’ll always go above and
beyond to try to help the customer get the best price, the best
customer service, and to fix his problems.”
A JIE JRSTD/JRWND 110 flange input
gearbox distributed by
P&P Distributors
IEC motors for diverse applications
Founded in Türkiye and now headquartered in Istanbul,
ELK Motor is a manufacturer of electric motors used in a wide
array of industrial applications. The company specializes
in electric motors that
adhere to IEC standards.
“These
products
are
widely used in industries
such as manufacturing,
HVAC, water treatment,
agriculture, mining, pet-
rochemical
processing,
and material handling,”
says Mehmet Şensoy, ELK
Motor’s export manager.
“Applications
include
pumps, fans, compres-
sors, conveyors, gearboxes, and many other systems where
durability and energy efficiency are critical.”
At the EASA Convention, the company plans to showcase
its latest portfolio of electric motors, which include high-effi-
ciency IE3 and IE4 motors, motors designed for demanding
industrial environments, and customized motor configura-
tions for OEM and special applications. “EASA brings together
key stakeholders in the electrical apparatus service and
manufacturing ecosystem,” Şensoy says. “For ELK Motor, the
conference is not only an exhibition platform but also a valu-
able knowledge-sharing environment where best practices in
motor design, maintenance, energy efficiency, and reliability
are discussed.” The company aims for attendees to walk away
with a better understanding of ELK Motor’s place in the indus-
try as a reliable partner with a focus on European standards,
competitive manufacturing, and long-term performance.
A 0.12 kW, 1500 RPM, 230/400 V, 50
Hz IE3 motor from ELK Motor
24 ELECTRICAL APPARATUS | MARCH 2026